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| #57932 in Books | 2001-08-01 | Original language:English | PDF # 1 | 7.04 x.48 x4.24l,.47 | File type: PDF | 160 pages||19 of 21 people found the following review helpful.| Read something else|By Graham D.|I bought this book because I thought it was a different one that I had seen on the same shelf. The cover by Shephard Fairey should serve as a warning that it's trite and facile. While the text's focus on media as a driver of social change is indisputable, many of the smaller points are poorly formulated and downright inaccurate. For example, t|.com |The Medium is the Massage is Marshall McLuhan's most condensed, and perhaps most effective, presentation of his ideas. Using a layout style that was later copied by Wired, McLuhan and coauthor/designer Quentin Fiore combine word and image to
First published in 1967, this text is now more relevant than ever, as McLuhan's foresights about the impact of new media is actualized at unprecedented speeds via the Internet. It portrays technologies as an extension of man, illustrating how our senses are massaged and our preceptions altered as these devices become integral parts of our lives.
You easily download any file type for your device.The Medium is the Massage | Marshall McLuhan, Quentin Fiore. I was recommended this book by a dear friend of mine.
