| #932100 in Books | SAGE Publications, Inc | 2011-01-24 | Original language:English | PDF # 1 | .60 x6.00 x8.90l,.75 | File type: PDF | 248 pages | ||4 of 4 people found the following review helpful.| My favorite crisis management reference so far|By Dane Mom|In the past six months I've read a few books on crisis management and this is my favorite. Coombs put together a concise book that is well organized, easy to read, and brimming with useful information. He used the three-phase (pre-crisis, crisis, post-crisis) model as a foundation after comparing it with other more ro||"Coombs is successful in linking effective crisis planning to the effective navigation of diverse sets of crisis management writings and diverse areas of knowledge ranging from small-group decision making to evaluation methods... the depth of information recei
Crisis communication is the lifeblood of crisis management: When communication is ineffective, so is the crisis management effort. Emphasizing the role of communication, W. Timothy Coombs uses a three-staged approach to crisis management―pre-crisis, crisis, and postcrisis. He reviews the latest research, explains how crisis communication can prevent or reduce the threats of a crisis, and provides guidelines for how best to act and react in an emergency situation.
You easily download any file type for your gadget.Ongoing Crisis Communication: Planning, Managing, and Responding | Timothy Coombs. Just read it with an open mind because none of us really know.
