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| #4312447 in Books | 2001-01-15 | Original language:English | PDF # 1 | 9.40 x1.06 x7.60l, | File type: PDF | 408 pages|
This text covers basic research issues and both quantitative and qualitative approaches to communications research. The guiding principle of the text is that methodological choices are made from one’s research questions and hypotheses.
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